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Big Issue Taiwan’s Mei-yu Lan: “I won’t stop selling the street paper as long as my customers need me”

By Tzu-hua Chen, The Big Issue Taiwan / Verymulan

Many customers have to take shelter from the rain this weekend as they leave the IKEA Taipei City Shop Arena. “How do I get to Changchun Road, please?” asks a passer-by. “Go straight down from here and turn left at China Life Insurance Company,” Mei-yu Lan answers. Lan often greets people while she is at work; today, this person asking for directions is the only person who has stopped at her pitch during the rain showers.

“I’m not joking – I’m like the supervisor of this area!” Lan says with pride, laughing. “Even a real supervisor doesn’t know as much as I do.” Her previous pitch was at the intersection of Nanjing East Road and Dunhua North Road in central Taipei before she switched to the entrance of IKEA Taipei City Shop Arena.

“Many vendors out there are more experienced than me though,” she says with humility. In fact, Lan has been selling The Big Issue Taiwan since the organisation was founded 13 years ago. She is familiar with the surroundings of her pitch, and she has become friends with the staff from the neighbouring Sunworld Dynasty Hotel. Not only do they help her set up her stand, but they’re the ones to whom her customers turn to ask about her whereabouts when she isn’t working. This is, unarguably, the warmest corner of the city.

Photo credit: Tzu-hua Chen / Verymulan

Raised in Taipei, Lan did business in Chiayi [a county in south Taiwan] before becoming a Big Issue Taiwan vendor. “I returned to Taipei when my friend introduced me to the street paper,” she explains. Lan has good business sense: she finds that her proximity to Taipei Arena [a venue often used for concerts and performances] allows her to boost her sales when the person featured on the magazine cover is giving concerts. “Crowd Lu [a famous Taiwanese singer and songwriter] happened to be putting on concerts at Taipei Arena while he was featured in the paper. My work went really well that month!” she recalls with a grin. When Cheer Chen [another renowned Taiwanese singer and songwriter]’s concerts were taking place at the arena, her fans didn’t just buy copies of the magazine – they encouraged other concert goers to do so as well by promoting the magazine online.

Back when The Big Issue Taiwan was established, Lan and four other outstanding vendors were given the name the ‘Five Tiger Generals’ [borrowed from a Chinese historical novel, Romance of the Three Kingdoms by Ben Luo]. “I came in first or second among the five!” Lan remembers. A few years ago, she sold issues of the magazine to students at Shih Chien University from 11am to 2pm before moving to her pitch at IKEA in the evening. However, some unpleasant experiences at the university eventually led her to leave there for good. Some graduates have invited her back, but her mind never changed. That’s how consistent and true to herself Lan is.

“People who like me, like me,” Lan says. “Don’t trick or deceive customers, and they’ll be kind to you, too.” She tells me that she can be aggressive when people don’t treat her right. Her steady customer base may have been built on the basis of this straightforwardness. There’s a woman who travels all the way from Tamsui [an area in the north of New Taipei City] to pick up a magazine from her every month. There is also a shop owner she met in the neighbourhood who, although they do not come by often, purchases 10 to 20 copies whenever they do pay Lan a visit.

Photo credit: Tzu-hua Chen / Verymulan

Lan has long been suffering from diabetes; she even had a stroke last year. I ask if she’s ever thought about taking a break. “Nah, I’ll keep working,” she replies. During our interview, she sometimes appears frustrated by the fact that business has decreased due to declining sales of print media and the COVID-19 pandemic. Yet she does try her best to show up on time at her lovely pitch every Tuesday, Thursday and weekend; that is, when she doesn’t have to undergo dialysis or visit the doctor. She tells her that she is motivated by her loyal customers – she can’t sit around at home all day, after all – and that selling the magazine can make her forget about her ill health.

The rain has stopped by the end of our interview, and the second person to visit Lan’s pitch has arrived. This time, it’s not someone who needs directions, but a real customer looking to buy a copy. This marks the beginning of Lan’s work today, and it puts a smile on her face as if her motivation to keep going is restored.

Translated from Mandarin by Sunny Tseng (Taiwan)

Courtesy of The Big Issue Taiwan